Leestoka.

Services &
Pricing

Most consultants won't tell you their pricing upfront. They want to "have a conversation first" or "understand your needs."

I'll tell you right now.

Not because I don't want to talk to you. Because I don't want to waste your time if we're not in the same ballpark. Here's how I work and what it costs.

Research & Roadmap

$3,500 - $5,000

I figure out what's actually wrong with your marketing and give you a complete plan to fix it.

What Happens

I spend 2-3 weeks understanding your business, your customers, and your competition. Then I give you a strategic roadmap that tells you exactly what to do, in what order, and why.

Week 1: Customer Research ▼
I interview 5-10 of your customers (or analyze your data if you don't have access). I figure out what actually makes people buy from you, what concerns they have, and what language they use when talking about their problems. You get a customer research report showing what matters to your buyers and why they choose you over competitors.
Week 2: Competitive Analysis ▼
I deep dive on your top 3-5 competitors. Not just looking at their websites. Analyzing their offers, messaging, positioning, and where they're vulnerable. You get a competitor analysis showing where you can win and what needs to change.
Week 3: Audit & Roadmap ▼
I audit everything you're currently doing—website, ads, social, email. I identify what's killing conversions and build a prioritized roadmap of what to fix first. You get a complete audit report, strategic roadmap, 90-day action plan, system recommendations, and a 90-minute presentation where I walk you through everything.

Is this for you?

✓ Yes if: You know something's not working but can't figure out what. You want a clear plan before spending more money.
✕ No if: You just want someone to tell you your ideas are great. You're not willing to invest time in research.
Inquire about Research
Most Popular

Plan + Build

$8,000 - $15,000

Everything in Research & Roadmap, plus I build it all for you.

What Happens

We do all the research and strategy work first. Then instead of handing you a plan, I build everything—website, campaigns, systems, the complete setup.

Weeks 1-3: Research & Strategy ▼
Same as Research & Roadmap service. Customer research, competitor analysis, audit, and strategic roadmap.
Weeks 4-8: Build & Implementation ▼
I build your website with messaging based on actual customer research. I set up your marketing campaigns. I configure your systems and tools. I create landing pages optimized for conversion, not just looking good.
Weeks 9-12: Launch & Training ▼
Everything goes live. I train you or your team on how to manage it. I give you documentation. I stick around for 90 days to make adjustments and answer questions as you get comfortable.

Is this for you?

✓ Yes if: You want it done right and don't have time to manage multiple contractors.
✕ No if: You want the cheapest option, need it done strictly in two weeks, or plan to disappear entirely.
Book Plan + Build
Post-Build Support

Ongoing Partnership

$2,000 - $3,000/month

Monthly strategic support as your business grows. Minimum 3-month commitment.

Discuss Partnership

Each month you get:

  • • 60-90 minute strategy session
  • • Campaign optimization based on real results
  • • Problem-solving when things break
  • • Strategic guidance on new opportunities

Prerequisites:

You need to have already done the foundational work (either through me or someone else). This isn't for businesses starting from scratch.

Perfect for: those who value continuous improvement over set-it-and-forget-it.

How to Decide

Start with
Research & Roadmap if:

  • • You're not sure what the problem is.
  • • You want clarity before committing to a bigger investment.
  • • You might want to execute it yourself or with your team.
Fastest Results

Go straight to
Plan + Build if:

  • • You know you need a complete overhaul.
  • • You want it done right and don't want to manage it yourself.
  • • You're ready to invest in fixing this properly.

Add
Ongoing Partnership if:

  • • You've done the foundational work.
  • • You want continuous optimization and strategic support.
  • • You're serious about long-term growth, not just quick fixes.

What's Not Included

(Just So We're Clear)

✕ Logo Design

I don't do logo design. If you need a logo, hire a graphic designer.

✕ Content Creation

I don't do ongoing content creation. I'll set up systems and train you, but I'm not writing your weekly blog posts or social media updates.

✕ Standalone Ads

I don't do paid ad management as a standalone service. If you want ads, they're part of Plan + Build or Ongoing Partnership where they fit into a complete strategy.

✕ Office Politics

I don't work with businesses that need 17 stakeholder approvals. If you can't make decisions, we can't work together.

Common Questions

Can we do a payment plan?
Yes. For Plan + Build, we can split it into milestones. Research deposit, build payment, launch payment. For Ongoing Partnership, it's monthly billing.
What if the scope changes mid-project?
Small adjustments are fine. Major scope changes require re-scoping. I'm not going to hold you hostage, but I'm also not building three different websites for one price.
How much does it cost?
It depends on what you need. My services range from $3,500 for a thorough research and roadmap phase, up to $15,000+ for a complete build and strategy execution. We'll define the exact scope and price before any work begins so there are no surprises.
How long does a project take?
Again, it depends. A research phase might take 2-3 weeks. A full website build and strategy implementation usually takes 6-10 weeks. I'll give you a clear timeline along with the proposal.
What if I just want a few small tweaks to my website?
Small adjustments are fine. Major scope changes require re-scoping. I'm not going to hold you hostage, but I'm also not building three different websites for one price.
Do you work with businesses outside Australia?
Yes. Most of my process is remote anyway. Time zones haven't been an issue.
How do I know if we're a good fit?
Book a discovery call. It's free, 30 minutes, and we'll figure it out. If we're not a fit, I'll tell you and point you in a better direction if I can.
What happens if I'm not happy with the work?
We talk about it. I want you to be happy with what you're getting. But I'm also not going to redo work because you changed your mind about strategy we agreed on. Clear communication prevents most problems.
Do you guarantee results?
No. Anyone who guarantees specific results in marketing is lying to you. I can guarantee you'll get strategic work based on 20 years of experience. I can't guarantee your customers will behave exactly as predicted.

The Reality Check

! This isn't for everyone.

If you want someone to just execute without questioning your ideas, I'm not your person. If you need the cheapest option or want it done yesterday, there are faster, cheaper providers.

"But if you want someone who'll understand your business, tell you what's actually wrong, and build something that works for years—not just months—we should talk."

Ready to Start?

Not sure where to start? We'll talk about where you are, what you need, and which service makes sense. If I don't think I can help, I'll tell you that too.

Book a Discovery Call →